Profile Story: Marketplace Live versus Web Marketplace

Marketplace Live was created using the same deeply rich pedagogy of Web Marketplace. However, there are some notable differences between the two families of simulations.

Marketplace Live has been impressing instructors and engaging students in an entirely new way.

Marketplace Live is a unique simulation experience. This is in part because of Live’s visually-astounding multimedia content and fully-integrated 3D videos.  Live adds new depth to the learning experience through the use of videos and graphic animations. The animated storyline and realistic video characters reinforce business concepts in a way a spreadsheet cannot. Students get real world experience by seeing the plant manager’s reaction to productivity and hearing the customers’ needs and wants.

Web Marketplace Brand Design

Web Marketplace Brand Design

Marketplace Live Brand Design

Marketplace Live Brand Design

Read more about how Marketplace Live videos make a difference.

The videos build on the storyline of creating a business from the ground up. The graphically enhanced interface helps students better visualize and understand the key concepts reinforced throughout the game. The rich visuals of Marketplace Live add a distinct personality to the game. Live will give your students a lasting impression of their experience in business.

Web Marketplace Storyline

Web Marketplace Storyline

Marketplace Live Storyline

Marketplace Live Storyline

The videos and graphics are not the only differences between Web Marketplace and Marketplace Live.

Marketplace Live is a highly intuitive simulation experience. The ease of use allows students to focus solely on playing the game and making decisions, rather than having to learn and understand the software first.

Introduction to Web Marketplace Interface

Introduction to Web Marketplace Interface

Introduction to Marketplace Live Interface

Introduction to Marketplace Live Interface

In Live simulations, team members can make their game decisions together or from remote locations while simultaneously being logged into the same decision screen. Students can now view the same screen without having to huddle around one computer. This alleviates frustrations for students and improves the quality of their experience.

Web Marketplace Marketing Research Reports

Web Marketplace Marketing Research Reports

Marketplace Live Marketing Research Reports

Marketplace Live Marketing Research Reports

The email features have been improved significantly since Web Marketplace. Marketplace Live also boasts a real time chat window. Students seem to enjoy our updated communication tools, especially those students who do not meet in-person to make decisions. These features allow for easier sharing of files between team members, such as presentations and reports.

Web Marketplace Email Window

Web Marketplace Email Window

Marketplace Live Chat and Email Tool

Marketplace Live Chat and Email Tool

The help files and student instructions within the game have been updated to improve the ease of use. This helps prevent instructors from having to answer any additional and unnecessary questions. The new help file also includes the addition a of search bar to improve the user’s time efficiency and effectiveness.

Web Marketplace Help Files

Web Marketplace Help File

Marketplace Live Help File

Marketplace Live Help File

Lastly, the game design function is the same for both families of simulations. In fact, Marketplace Live requires no additional training for those instructors using Web Marketplace. Live is similar to Web Marketplace where it matters, and different where it makes an enormous difference.

Web Marketplace Design Game

Web Marketplace Design Game

Marketplace Live Design Game

Marketplace Live Design Game

To set up a personal tour or evaluation game of Marketplace Live, please email sales@ilsworld.com.

Trackbacks/Pingbacks

  1. Feature Story: The Story Behind Marketplace Live « Innovative Learning Solutions, Inc. blog - January 10, 2012

    [...] Learn more about Marketplace Live versus Web Marketplace [...]

  2. Thought Piece: Why the Videos of Marketplace Live Matter « Innovative Learning Solutions, Inc. blog - January 10, 2012

    [...] Read more about the differences between Marketplace Live and Web Marketplace. [...]

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